Here are some of the key features of Twitter Ads API:
- Campaign management Programmatically create, schedule, and manage ad campaigns to engage people on Twitter.
- Creatives Draft and publish Tweets, extend the functionality of Tweets with Cards and manage and upload images and videos.
- Custom audiences Create and manage Tailored Audiences using Twitter, web or mobile data you provide.
- Advertising analytics Use async and synchronous API endpoints to retrieve granular insights of ad campaigns by a full range of metrics.